Milkman Men's Fragrance (King of Wood) 100ml

It might feel like the right move, but rubbing fragrance into your skin actually creates heat and friction, which breaks down the top notes. In simple terms, the good stuff disappears faster than a tray of sausage rolls at a footy club meeting.

Here’s How The Pros Do It

Spray your fragrance onto clean, moisturised skin (unscented lotion works best). Aim for your pulse points — wrists, neck, and behind the ears. These slightly warmer areas help the fragrance slowly release throughout the day.

Then do something very important… absolutely nothing.

Let the fragrance dry naturally and do its thing.

If you feel the need to blend it a little, gently tap your wrists together. No aggressive rubbing required.

Pro Tips

A light spritz on your shirt or jacket can help the scent last even longer — just test the fabric first so you don’t permanently fragrance your favourite shirt.

You can also spray a tiny bit into your hair or onto a hairbrush and run it through. Hair holds fragrance really well and leaves a subtle scent trail as you move around.

Follow these steps and your fragrance will last longer, smell better, and unfold exactly the way it was meant to